Luke Stedman

We caught up with surfer Luke Stedman in Venice, CA for the first look at the new Spring collection of PERFORM.


Bred into surfing culture, the Australian native believes he was destined to be in the water. “It was in my blood, in my DNA.” After years in the surf circuit, the former pro now spends his days instructing lessons and watching his son explore the sport. No matter the feat, Luke is always ready to PERFORM and embodies the inspiration behind our newest capsule. The range of men’s denim is made from performance focused, smart fabrics designed for durability and comfort, easily adapting to any active lifestyle.

"I had to find something that I loved, and that was a challenge. And now, I found that. It took a bit of time, but it’s well worth it. I’m very grateful for what I do now." Now turning to more creative endeavors, Luke is constantly on the go, splitting his time between Los Angeles and his hometown of Sydney.


While in LA, Luke relaxes in our Classic Jacket in Silver City, Jones T-Shirt in Sage and the Bowery Standard Slim in Ink. Each fit from PERFORM offers stretch, moisture-wicking attributes and temperature control.


Practically raised in the water, Luke spent much his life chasing waves around the globe. Outside of the ocean, he cools down in the Bowery Standard Slim in Greyhound.


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